Indonesia’s digital surge continues unabated, boasting one of the world’s largest online populations and a thriving e-commerce market with 30 million active online transactors. With 88% of Indonesians frequently engaging on the Open Internet, surpassing UGC Video and Social, the digital landscape is evolving rapidly. As consumer behaviors shift, this report, explores media behavior and ad preferences and delves deeper into:
- How to reach the Indonesian audience
- How to tap into multi-channel, relevant ads
- Data-Driven Omnichannel Advertising; and more
Download this report, which is the seventh chapter of Brand Safety & MarTech Report 2023 to capture the nuances of Indonesian customers’ preferences and how to tap into omnichannel marketing.
