Marketing Navigated

Kickstart your journey to eCommerce excellence with the ‘D2C Advantage X Toolkit’ report, a collaborative effort by MMA Global India & Publicis Commerce. This report is a game-changer for C-suite executives and Brand Leaders seeking to maximize ROI and maximize profitability in the dynamic interplay of D2C and eCommerce. Gain profound insights into crafting sound […]

Netcore Cloud, a leading global MarTech and customer experience company, has unveiled its first-ever State of Martech Report for 2024. This report explores the evolving dynamics of consumer behavior and their impact on marketing strategies. It provides an in-depth analysis of current consumer preferences, needs, and trend-setting behaviors, highlighting the main MarTech trends for 2024. The

Discover the ins and outs of the AI landscape in this exclusive report by MMA Global, The State of AI Application in Digital Transformation. Based on MMA Global’s benchmark study, the report traces the changes in the AI landscape, as observed by the decision-makers in the space — Chief Digital Officers (CDOs). Why download? See

As the Indian economy skyrockets at 3X the speed of the EU and the US, Digital-First Brands (DFBs) are stealing the spotlight. It’s facilitating new categories to emerge and new brands to garner share across categories. ‘Brand-building for Digital First Brands’ by Amazon Ads explores the various stages of growth for a Digital First Brand.

Voice technologies are now becoming an integral part of our lives — be it gathering information through voice searches, streaming music, controlling smart home appliances, or making utility bill payments through voice commands. New-age technologies like Natural Language Understanding (NLU), conversational artificial intelligence (AI), and neural text-to-speech (TTS) have helped push voice tech to the next

The Generative AI landscape is evolving at a higher speed than ever before. Marketers must keep updated with the latest AI systems and have in-depth knowledge to leverage them best. MMA Global has announced the Decoding AI for Marketers Training Series to facilitate the same. This MMA Member Exclusive offers MMA Global Members hands-on foundational

The Modern Marketing Reckoner Report 2023 by MMA Global Indonesia offers futuristic marketers the perspectives, data, and insights required to craft and implement innovative strategies for success in the highly competitive Indonesian market.  The Potential Of A Young Marketing Team section of the report contains an in-depth chapter on Unleashing the Potential of a Young

The Modern Marketing Reckoner Report 2023 by MMA Global Indonesia is a valuable resource of meticulously curated perspectives, data, and insights for futuristic marketers trying to shape marketing strategies for the Indonesian market.  The Martech & Adtech Trends section of the report contains the following chapters: Unlocking Media Quality in an Increasingly Competitive Digital Ads

The Modern Marketing Reckoner Report 2023 by MMA Global Indonesia is a valuable resource of meticulously curated perspectives, data, and insights for futuristic marketers trying to shape marketing strategies for the Indonesian market.  The AI, ML, and CX in Marketing section of the report contains the following chapters: How Generative Al Shapes the Future Marketing

Power-packed with the latest trends and research, The Modern Marketing Reckoner Report 2023 by MMA Global Indonesia offers marketers a comprehensive view of the possibilities and challenges in the highly competitive Indonesian market.  The Case Studies section of the report contains the following chapters: Unlocking The Power of Brand-Creator Collaborations: Shufen Goh, Co-Founder and Principal