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How AI-Powered Engagement Transformed Oreo’s Brand Connection 

How AI-Powered Engagement Transformed Oreo’s Brand Connection

AI Use Case Drop: AI-Powered Audience Engagement  Artificial intelligence is no longer just a tool—it’s a business accelerator reshaping marketing at its core. At SMARTIES APAC 2024, the most innovative and results-driven AI campaigns were recognized for their ability to enhance engagement, boost sales, and redefine audience interactions.  Our AI Use Case Drop series spotlights […]

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2024 Highlights: The Biggest AI Breakthroughs You Need to Know

In 2024, artificial intelligence (AI) has transitioned from a futuristic concept to a pivotal force reshaping industries. For marketing professionals, thought leaders, CEOs, and decision-makers, understanding these AI breakthroughs is essential to remain competitive and innovative. This article delves into the most significant AI advancements of 2024, their implications, and strategies to leverage them effectively.

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MMA Impact 2024: The Rise of Technology and the Ultimate Creative Race in Marketing

  With just one week remaining, the MMA Impact Vietnam 2024 event with the theme: Navigating Marketing: Leadership, Innovation, and Future Strategies, will officially take place on October 25th at JW Marriott Hotel & Suites Saigon. Expected to draw over 1,000 C-levels from the entire marketing ecosystem, one of the event’s main highlights is the

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