AI is reshaping all our marketing and advertising facets, and customer loyalty is no exception. This is the third Chapter of Brand Safety & MarTech Report 2023 that explores the swiftly evolving preferences of Indonesian consumers and how brands can effectively engage them.
A key finding from the report discovers that messaging apps are the favored communication channels for Indonesian consumers, with 86% using them for personal interactions and 67% for business purposes.
Furthermore, this report delves into the following key areas:
- The impact of AI on elevating customer loyalty
- Current trends in communication
- Communication preferences within the business landscape
Discover invaluable insights to empower your brand to thrive in the dynamic Indonesian consumer landscape.
