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MMA Global proudly announces the winners of the esteemed SMARTIES™ X Global & North America 2023 Awards. This prestigious program recognizes the most innovative and impactful marketing campaigns across the globe, showcasing the brilliance of marketing professionals who push boundaries and redefine industry standards to #shapethefutre of creativity and innovation in marketing.   The SMARTIES™ X […]

Empowering women throughout the Asia Pacific region is the driving force behind MMA APAC’s new campaign, “Invest in YOU – Nurturing You, Transforming Tomorrow”. This initiative, aligned with the theme “Invest in Women: Accelerate Progress,” aims to inspire women through the transformative power of self-investment. Seeking diverse perspectives, we asked prominent women leaders to offer

MMA Global, the leading global trade association for marketers, is thrilled to announce the appointment of Rohit Dadwal as its APAC Chief Executive Officer (CEO) and Global Head of Smarties Worldwide, the prestigious marketing awards program.  With an illustrious career marked by visionary leadership and a passion for innovation in marketing, Rohit brings a wealth

In the ever-evolving landscape of digital advertising, where personalisation and deep funnel metrics reign supreme, marketers are leveraging advanced strategies to connect with their audiences seamlessly. Harnessing the power of location-based targeting, encompassing both real-time precision and insightful historical analysis, these marketers have unlocked a new dimension in audience understanding across the customer cycles of

In the ever-evolving world of marketing, 2024 has brought forth an evolving shift where the spotlight is not just on selling products but also on establishing a meaningful connection with consumers. It’s akin to a carefully orchestrated symphony where brand purpose harmonizes with performance marketing, creating a melody that resonates globally. Much like a skilled

MMA Global Philippines, part of MMA Global, the only not-for-profit marketing trade association, proudly announces the winners of the prestigious SMARTIES™ Philippines 2023 Awards. The award winners celebrated at the inaugural SMARTIES events at the Shangri-La the Fort were selected based on meticulous evaluation by a distinguished 14-member jury panel of marketing luminaries, chaired by