MMA Global And Decision Lab, Author at Marketing TNT

MMA Global Indonesia Announces MMA Innovate Indonesia 2025: Pioneering Marketing Excellence and Technology Innovation

MMA Global Indonesia, the country’s premier marketing and advertising body, is proud to announce its flagship event, MMA Innovate Indonesia 2025, set to redefine marketing and advertising standards. Scheduled for January 22, 2025, at the Park Hyatt Hotel Jakarta, this highly anticipated Conference & Exhibition promises to be a groundbreaking platform, bringing global innovation to […]

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MMA Global Indonesia Honors Marketing Excellence at the 10th SMARTIES™ Awards

The 10th edition of the SMARTIES™ Awards Indonesia paid tribute to the nation’s most innovative and impactful marketing and advertising campaigns. Hosted by MMA Global Indonesia at the Ritz-Carlton Jakarta, Mega Kuningan, the event underscored the evolving standards of creative excellence and strategic thinking. This year’s winners showcased how local insights, transformative storytelling, and advanced

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Highlights from MMA Impact Indonesia 2024: Shaping the Future of Marketing Through Leadership, Innovation, and Transformation

The highly anticipated MMA Impact Indonesia 2024 concluded with resounding success, solidifying its role as a premier forum for the marketing and advertising industries. Held on November 15, 2024, at the Ritz-Carlton Jakarta Mega Kuningan, the event brought together over 500 industry leaders, including C-Suite executives, business owners, and top decision-makers from Indonesia and beyond.

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MMA Global Indonesia Commemorates a Decade of Excellence: Celebrating Indonesia’s Top Marketing Campaigns with SMARTIES™ 2024 Awards

This year marks the 10th edition of MMA Global Indonesia’s prestigious SMARTIES™ Indonesia Awards, a defining event that has set the benchmark for marketing and advertising excellence across the country. Since its inception, the SMARTIES™ Awards have consistently recognized innovative and impactful campaigns, solidifying their role as Indonesia’s gold standard in the industry. Over the

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Vietnam’s Marketing Future: MMA Global ’s Vision for a Thriving Marketing Ecosystem

MMA Global ‘s signature MMA Vietnam Impact 2024, held on October 25 at JW Marriott Saigon, marked a milestone for MMA Global ’s 13th year in Vietnam, drawing over 1,500 top leaders and managers alongside 50 dynamic speakers from globally renowned and Vietnamese brands. In parallel, the MMA SMARTIES Vietnam 2024 Awards honored 39

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State of AI in Marketing in Vietnam

In today’s digital era, integrating Artificial Intelligence (AI) into marketing transcends innovation; it’s essential for business survival and growth, especially in vibrant markets like Vietnam. MMA Global is delighted to introduce this report on AI Adoption in Marketing in Vietnam, reflecting our commitment to spearheading a future where AI significantly enhances marketing operations. Vietnam stands

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