Search Results for: China

SMARTIES Business Impact Index – China

The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top agencies, advertisers, brands and solution providers driving significant business impact. Attracting thousands of submissions annually from around the globe, the Business Impact Index recognizes the best-of-the-best. Our proprietary methodology developed in collaboration with WARC, […]

SMARTIES Business Impact Index – China Read More »

MMA Impact 2024: The Rise of Technology and the Ultimate Creative Race in Marketing

  With just one week remaining, the MMA Impact Vietnam 2024 event with the theme: Navigating Marketing: Leadership, Innovation, and Future Strategies, will officially take place on October 25th at JW Marriott Hotel & Suites Saigon. Expected to draw over 1,000 C-levels from the entire marketing ecosystem, one of the event’s main highlights is the

MMA Impact 2024: The Rise of Technology and the Ultimate Creative Race in Marketing Read More »

MMA Impact 2024: Advanced technology as the ‘launchpad’ to enhance competitiveness in modern marketing

On October 25, the MMA Impact 2024 event will take place at the JW Marriott Hotel & Suites Saigon, marking its 13th consecutive year in Vietnam. This year’s theme, Navigating Marketing: Leadership, Innovation and Future Strategies, is expected to attract over 1,000 C-level executives across the marketing ecosystem. Attendees will enjoy a modern space for

MMA Impact 2024: Advanced technology as the ‘launchpad’ to enhance competitiveness in modern marketing Read More »

Companies should embrace AI as a whole, not just rely on marketing teams using AIGC to boost content efficiency: Elvis Zhou

The SMARTIES CHINA 2024 Final Jury Event concluded at Sangha Retreat, Suzhou. 40 marketers from various industries spent two days evaluating and discussing 178 shortlisted cases, selecting gold, silver, and bronze awards in each category, as well as industry awards. As a media partner, Marteker interviewed Elvis Zhou, MMA China Co-chair and Fullsense Founding Partner,

Companies should embrace AI as a whole, not just rely on marketing teams using AIGC to boost content efficiency: Elvis Zhou Read More »

Building elevator digital media forum and new opportunities for Vietnamese businesses

On August 29, 2024, at the Sheraton Saigon Hotel in Ho Chi Minh City, MMA Global, in collaboration with Chicilon Media, organized the first-ever event in Vietnam about elevator digital media with the theme “Leading New Era of Advertising: Building Elevator Digital Media Forum.” This event not only marked a significant milestone in raising awareness

Building elevator digital media forum and new opportunities for Vietnamese businesses Read More »

Home

SMARTIES 2023 is NOW open for submissions for markets in APAC, China, Indonesia, India, Vietnam, Thailand*, and Philippines* *New for 2023 Click here for more info! More info, scan here! Marketing: Today and Tomorrow Access insights, conversations, and frameworks to strengthen your approach to futuristic marketing Marketing Today Elevate your perspective with the latest marketing

Home Read More »

MMA Reveals the Global Advertisers, Brands, Holding Companies, Agencies, and Solution Providers Driving the Most Impact in Modern Marketing on the SMARTIES™ Business Impact Index

UNILEVER AND OREO TAKES TOP HONORS MMA Global, the industry body dedicated to driving modern marketing and shaping the future of marketing, revealed the rankings for the annual MMA SMARTIES Business Impact Index for Global markets. Rankings are now available, naming the marketing industry’s top agencies, marketers, brands and solution providers that deliver the highest

MMA Reveals the Global Advertisers, Brands, Holding Companies, Agencies, and Solution Providers Driving the Most Impact in Modern Marketing on the SMARTIES™ Business Impact Index Read More »

SMARTIES™ Awards 2024: Calling All Innovative Marketers Worldwide!

MMA Global, a not-for-profit organization, officially opens for entries for the prestigious 2024 SMARTIES™ Awards. This annual competition celebrates outstanding brands, agencies, and marketers across the globe, encouraging them to submit their most creative and impactful marketing campaigns. The program continuously strives for growth, solidifying its position as a cornerstone for showcasing exceptional marketing case

SMARTIES™ Awards 2024: Calling All Innovative Marketers Worldwide! Read More »

The Master Channel: Revolutionizing Customer Engagement in the Super App Era

Omni Channel and The Master Channel The term “Omni Channel” emerged in the 2010s as businesses sought to engage customers across various touchpoints, including offline stores, call centers, e-commerce websites, mobile apps, and social media platforms. Omni Channel facilitates expanded market reach, swift customer engagement, and seamless support. However, its implementation and maintenance necessitate significant

The Master Channel: Revolutionizing Customer Engagement in the Super App Era Read More »

MMA Global announces the SMARTIES™ X Global & North America 2023 Winners

MMA Global proudly announces the winners of the esteemed SMARTIES™ X Global & North America 2023 Awards. This prestigious program recognizes the most innovative and impactful marketing campaigns across the globe, showcasing the brilliance of marketing professionals who push boundaries and redefine industry standards to #shapethefutre of creativity and innovation in marketing.   The SMARTIES™ X

MMA Global announces the SMARTIES™ X Global & North America 2023 Winners Read More »

Scroll to Top